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How Influencers are Taxed

By: Courtney Henry
ZACK OLIVER
FINANCE
Jan 2, 2022

Being an influencer comes with many perks and advantages. You get to enjoy your interests while making money at the same time. But what should you do come tax time? Are you a business, or an employee? Here are the...

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Who is Considered a Matchpoint Talent?

By: Courtney Henry
MACKENZIE LANDRY
TALENT
Jan 1, 2022

Matchpoint is a platform for talent of all categories and levels to find and work with businesses (brands) for marketing promotions and endorsements.

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What is a Matchpoint Brand?

By: Courtney Henry
MACKENZIE LANDRY
BRANDS
Jan 1, 2022

Matchpoint is a platform for businesses (brands) to find and hire talent of any category for marketing promotions and endorsements. A brand on matchpoint can be a local, regional, national, franchise business or a marketing firm acting on a client's behalf.

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Why College Athletes are a Must for Your 2022 Marketing Budget

By: Courtney Henry
KRYSTAL FAIRCLOTH
NIL
Dec 5, 2021

Collegiate athletes can legally bank on their NIL (name, image, and likeness) for the first time in the history of college sports. NCAA had previously forbidden college athletes from getting paid for endorsements. However, they revised...

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Cryptos Sports Takeover

By: Courtney Henry
ZACK OLIVER
FINANCE
Aug 23, 2021

Both pertinent sectors, the crypto and sports industries may seem to be dissimilar from the surface. However, as cryptocurrency becomes more popular and seeks to expand its reach in aims of going completely mainstream...

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The Future of NIL is Female

By: Courtney Henry
KRYSTAL FAIRCLOTH
NIL
Aug 1, 2021

This past summer, the laws surrounding how and when student athletes can market themselves changed drastically. It was a landmark moment. Overnight, a new era was ushered in allowing student athletes across the board...

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Influencers First, Athletes Second

By: Courtney Henry
KRYSTAL FAIRCLOTH
INFLUENCER MARKETING
Jul 23, 2021

For girls who have grown up playing and excelling in a sport, being recruited at the college level has marked the pinnacle of their dreams. Some have had the chance to go on to play professionally, but these have been few...

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